Privacy Policy

This Privacy Policy explains how AceEdge (“we”, “us”, “our”), operating the website bettennisandwin.com, handles personal data when you visit and read our tennis betting analysis. We are committed to processing data lawfully, fairly and transparently in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Last updated: 18.10.2026.

Who we are

AceEdge is an independent editorial publication providing informational analysis of tennis betting markets, odds and strategy. We are the data controller responsible for the personal data described in this policy. We do not operate a sportsbook, accept wagers or handle betting funds.

What data we collect

We aim to collect as little personal data as possible. Depending on how you use the site, we may process the following.

Technical and usage data is collected automatically when you browse, such as your IP address, browser type and version, device and operating system, the pages you view, referring pages and the dates and times of access. This data helps us keep the site secure and understand how it is used.

Analytics data is aggregated information about visitor behaviour, gathered through privacy-conscious analytics so that we can improve our content and structure. Where required, this is only collected with your consent.

Communications data is any information you send us directly, for example if you contact us with a question or correction. We process only what you choose to share.

We do not knowingly collect special category data, and we do not ask for financial account details, since we never process payments.

How we use your data

We use the data we collect to operate, maintain and secure the website, to measure and improve the quality and relevance of our analysis, to respond to enquiries and corrections, and to comply with our legal obligations. We rely on legitimate interests for essential site operation and security, on your consent for non-essential analytics and cookies, and on legal obligation where the law requires us to retain or disclose information.

Cookies and similar technologies

We use cookies and comparable technologies to make the site function and, with your consent, to measure usage. You can control non-essential cookies through the consent options presented to you and through your browser settings. Full detail is set out in our Cookie Policy.

We do not sell your personal data. We may share limited data with service providers who host the website, deliver content securely or provide analytics on our behalf, and only under contracts that require them to protect it. We may also disclose data where we are legally required to do so, or to protect the rights, safety and security of our users and our publication.

International transfers

Where data is processed outside the United Kingdom, we ensure an appropriate safeguard is in place, such as an adequacy decision or standard contractual clauses, so that your data receives an equivalent level of protection.

How long we keep data

We retain personal data only for as long as necessary for the purposes described in this policy, after which it is deleted or anonymised. Aggregated analytics that cannot identify you may be kept for longer to track trends over time.

Your rights

Under UK data protection law you have the right to access the personal data we hold about you, to request correction of inaccurate data, to request erasure, to restrict or object to processing, to data portability where applicable, and to withdraw consent at any time without affecting prior processing. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK supervisory authority.

Security

We apply appropriate technical and organisational measures to protect personal data against unauthorised access, loss or alteration. No method of transmission over the internet is completely secure, but we work to safeguard your information and to limit what we collect in the first place.

Children

Our content concerns betting and is intended only for adults aged 18 and over. We do not direct our site to children and do not knowingly collect data from anyone under 18.

Changes to this policy

We may update this Privacy Policy to reflect changes in our practices or the law. The current version, with its revision date, will always be available on this page at bettennisandwin.com.

Contact

If you have any question about this policy or wish to exercise your rights, you can reach the editorial team through the contact options published on bettennisandwin.com.